MMO players can be divided into two categories: the ones who play World of Warcraft and the ones who WILL play World of Warcraft sooner or later. A sad fact it may be, but it seems that the only way to actually quit playing Blizzard's massive milk cow is to quit playing MMOs alltogether. Just like I did.
During a recent earnings report, Blizzard's president Mike Morhaime has shown us a few very uninteresting numbers, also mentioning that, unlike some enthusiasts may have predicted, large numbers of players that have “quit” WoW recently, in the light of would-be competitors like Age of Conan and Worhammer Online, are slowly, but steadily, renewing their WoW subscriptions. Because the other games just plain ol' suck.
So, according to him, 68% of those dumb enough to think Age of Conan will be a big hit are coming back to WoW with their tail between their legs, while 48% of those who listed Warhammer Online as reason for cancellation... are doing the same. See any pattern here? Because there is only one pattern. There is no way in Hell a MMO game can challenge WoW at this moment, and win.Source.